Chamilia is one of the fastest-growing personalized accessory brands in the world creating extraordinary, innovative jewelry for the woman with an eye for fashion.

Chamilia’s premium quality and unique designs distinguish it from all other jewelry brands. Our collection of premium beads and accents, bracelets, necklaces, earrings, and rings celebrates individuality, letting women personalize every design to reflect their own lives and styles.

We use only the finest materials to create our expertly designed collections, including 14k gold, .925 sterling silver, crystal Swarovski® Elements, handmade Italian Murano glass, and natural and colored gemstones.

Founded in 2002, Chamilia is privately held and headquartered in Minneapolis, Minnesota.

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Paul Maroof founded the Royal Chain Group in 1978. Under his meticulous leadership, he developed his family owned business bringing in his son and daughter as they work diligently together to run, develop, and grow the Royal Chain Group. Mr. Maroof maintains a personal involvement in everything that the Royal Chain Group represents. This commitment has made him the preeminent importer of quality jewelry among all retailers.

The Royal Chain Group’s priority has always been its customer service. Their staffs of highly skilled customer service representatives are there to accommodate every request with care, courtesy, and reliability. They believe that a company is only as good as the people who represent it. We welcome you to become part of the Royal Chain Group.